2025 Artificial Intelligence in Organisations

Artificial intelligence (AI) has transitioned from a science fiction trope to a ubiquitous reality. AI assists organisations in reducing their operating costs, boosts productivity through automation while simultaneously enhancing customer experiences with regards to personalisation or predictive analysis. AI also revolutionised problem-solving and creativity.
AI remained the most talked about technology trend in 2024 and continues to play a central role in the world of technology, continuing to advance at a rapid pace and will continue to attract investment and focus throughout 2025. AI will continue to captivate organisations, promising unprecedented innovation and efficiency, and organisations will continue to invest in AI-powered solutions.
The most impactful use cases for AI in 2025 will be those that involve fostering the symbiotic relationships developing between humans and machines. This means AI tools that are more closely aligned with helping us in our day-to-day work while also augmenting our human skills and capabilities.
Some reports predict that 2025 will see many organisations choosing to build their own AI systems using small language models (SLMs) to address specialised business functions. SLMs typically have 10 billion parameters, compared to three trillion for the average large language models (LLMs) making them cheaper and less vulnerable to data breaches as they can be deployed on-site.
In 2025, despite challenges that include rising data centre demand, increased hardware costs, and limited availability of graphic processing units, AI might improve not only the scale of cyberattacks but also their precision and complexity. We can expect:
- phishing emails generated with flawless grammar and personal details,
- fake phone calls, with generated voice mimicking the voice of known people,
- data breaches caused by employees unintentionally sharing sensitive information with AI platforms like ChatGPT, Google Bard, Bing AI, etc.
- highly adaptive malware that can learn from real-time data, adapt on the fly, and make detection even more challenging,
On the positive note, AI will help bolster defenses, identify and combat threats, automate manual security tasks and accelerate response times.
AI evolution alongside ESG
The environmental impact of AI is the elephant in a lot of rooms. AI requires high energy consumption levels that impact carbon emissions across the board. By 2025, the amount of energy used by data centers dedicated to AI is expected to match the amount consumed by a country the size of Netherlands in one year.
In 2025, customers will increasingly seek out partners who can deploy technology while helping them meet their net-zero commitments and sustainability goals on their current timeline. Businesses that win will be those who prioritise energy-efficient products and circularity in business models.
2025’s trends highlight advancements in artificial intelligence (AI), but AI is still in its infancy; we don’t know what the future holds. Some say there is too much confusion, and we are still in the hand-holding phase of AI. Organisations introducing AI apps still have their work cut out for them. They need to be clearer on what it does.
Applications of generative AI in various sectors are becoming available. Each step of evolution brings with it a new set of opportunities, but also ethical, legal, and corporate considerations. AI will also surface tough reality checks for organisations as they face the challenges of AI implementation – especially around infrastructure and data readiness.
According to a report from the World Economic Forum, while AI and robotics will displace 85 million jobs by 2025, they’re also projected to create 97 million new roles in areas like AI development, data science, and human-AI collaboration.
Parting Shot
During 2025 we will see a significant improvement on the understandability, trustworthiness and versatility of AI with tools becoming more accessible across various sectors. In 2025, organisations will continue integrating generative AI into workflows to innovate faster and provide personalised services at scale.
AI won’t just be a tool; it will be a collaborator. Moving forward, it will be part of the substructure of everything we do.
What else do you think will happen that could impact organisations in 2025?
